On the 12th of April 2019 we were at brightonSEO, one of the most important events in the SEO world, to stay informed and keep up with the latest trends and news. We have heard various interventions, but above all, the Q&A session with John Mueller was the one that best summed up the hot … Continue reading SEO 2019: this is what John Mueller told us in Brighton →
Read moreOne of the authorities in all matters concerning SEO is Moz-founder Rand Fishkin, currently CEO of SparkToro. He was one of the key note speakers of BrightonSEO, the huge twice-yearly search marketing conference in the English seaside resort. On 28 September 2018, he performed for an audience of 3,000 people.
Read moreBlack Friday is gaining importance for webshops. These marketing tips are also useful for other seasonal peaks, like Christmas, Halloween, etc.
Read moreAll sorts of agencies present themselves as content marketing experts, for content marketing is hot. As with all new fields, the first practitioners come from a variety of disciplines: marketing, advertising, journalism, pr. That results in different visions. If we can even call them that … A lot of content marketing efforts suffer from, what … Continue reading Content marketing is all about finding the right balance →
Read moreA survey by US investment adviser Raymond James shows a shift in online search behaviour. In 2014, 55% of the people who wanted to buy something searched through a search engine and 38% went straight to Amazon. In 2016, the case was reversed: only 26% began their search through a search engine and 52% immediately looked … Continue reading Are Google’s days numbered? →
Read moreConversion Day: Our 5 Key Takeaways On Tuesday 15 November 2016, 700 online marketers joined Bloovi’s Conversion Day at the Brussels Event Brewery. A day filled with interesting speakers on the latest trends and challenges in the world of online marketing. And we were there! These are 5 takeaways that you should definitely remember:
Read moreToday we talk about football, only to move to the subject of online marketing. Louis van Gaal (what he did with football) The Admiral Club history Win with what you have Guerilla marketing (tactics inspired by van Gaal) You have a passion You have a story You have an audience You have customers You have … Continue reading The success of long balls →
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